The journey
It all started with a question
Why?
Why am I doing this? When is it ever going to be "enough"? Is there such a thing as "enough" for me? I didn't know my "why" - and when you don't know your why, you lack purpose.
Every leader, every business, every brand, every team, needs to have a purpose. Without a purpose you lack, nor can you possibly lead with conviction.
We help brands move with meaning.
Sparkfly is a strategic marketing collective built for brands at inflection points, launching, scaling, reinventing, or just trying to cut through the noise with something that actually matters.
Founded by a global brand strategist and executive advisor to some of the world’s most iconic companies, Sparkfly brings C-suite clarity, challenger-brand energy, and cultural fluency to the moments that define your trajectory.
We believe that purpose isn’t just a deck, it’s a decision-making North Star. We believe resonance is more powerful than reach. And we believe the brands that win are the ones that lead with clarity, move through culture, and act with conviction.
We partner with founders, operators, and high-growth teams find their "why" to shape how they go to market and what they say. Because in a world of infinite content, your signal is your superpower.